Sunny Holding

We create
turnkey
development projects

We take care of strategy, concept, development, construction management, and bringing the project to market.

14
Years of experience in development
12+
Projects in 7 countries
1 million
Square meters sold
100%
Projects completed on time
For whom

What tasks
do we work with?

Every real estate project involves risk. We help you manage it.
There is land -
a project is needed

Task: Most plots of land lie idle or are sold at a loss because the owner does not know which project will bring the maximum return.

Solution: We will analyze the plot, determine its optimal use, develop a concept and financial model. We will turn the land into a working asset with clear economics.

Personal project of any
scale - villa, complex, resort

Task: You want to build your own facility, but you don’t know where to start or who to entrust with the implementation. Mistakes at the concept and calculation stage can cost you 20 – 30% of your potential profit.

Solution: We will take care of the entire process: from finding a site and developing a concept to construction and launch. You will receive a finished facility tailored to your needs.

Need a team to build
and launch the project

Task: You have an idea and resources, but no team to bring the project to fruition without missing deadlines or blowing the budget.

Solution: We step in as a strategic partner: project management, construction supervision, marketing, and sales. We take care of what’s missing.

Creating a profitable
project from scratch

Task: You want to create a real estate project that will generate income, but you don’t know how to package the idea, attract buyers, and build sales.

Solution: We will create a project from scratch: concept, positioning, branding, sales funnels, lead generation. Marketing as a system for attracting capital.

Tell us about your
task

Our approach

Why projects
with us deliver results

We don’t just build facilities – we create real estate with a manageable outcome.

1
Partners, not contractors

We build long – term relationships based on mutual respect and trust. We work on the owner’s side and share responsibility for the result.

2
365 days a year

We choose destinations with a 365 – day season – stable demand and a continuous flow of income.

3
Proven solutions

Every decision is based on real – world project experience, not theory. Over 1 million square meters of real estate built.

4
Thoughtful down to the smallest detail

From concept to interior design – ergonomics, functionality, quality of materials. Every detail affects the result.

5
An effective team

A lean structure without unnecessary links. Quick decisions, direct communication, resources where they are needed.

6
Full cycle

From idea to working business – one partner. No losses at the junctions between contractors.

Yield design

We design
real estate with
actual operation in mind.

Many investors buy real estate “for themselves” – and get low returns. We choose locations where real estate brings high ROI. Experience in seven countries helps us find successful areas.

Because we didn’t just create projects – we managed them, were responsible for occupancy, service, and profitability.

We know which layouts actually sell and rent.
We understand how service and marketing affect revenue.
We lay the foundation for operational efficiency right from the concept stage.
+77%
Sunny Holding properties outperform competitors in terms of visibility on Booking.com's Genius program
2.4%
Booking conversion rate - below the market average of < 0.9%
99%
Leading competitors in key booking and visibility metrics
This is the result of a comprehensive approach: architecture, service, marketing, and operational processes work as a single system.
9.2 / 10
Average rating of properties on Booking.com
4.95 / 5
Average guest rating on Airbnb
85%
Average occupancy rate of completed projects
12%
Average annual return on investment
$200K+
Monthly payments to investors

Показатели получены в проектах Sunny Holding и проектах с участием партнёрских управляющих компаний.

We know how projects perform after completion: in terms of bookings, service, repairs, and actual revenue.

These indicators are not the result of marketing, but rather of the right decisions made at the concept, layout, materials, and operational logic stages.

The figures were obtained from Sunny Holding projects and projects involving partner management companies.

Projects

More than just returns: investing
in quality and lifestyle

12+ properties worldwide - from premium villas to resort complexes
14
Years of experience in development
12+
Projects in 7 countries
1 million
Square meters sold
400+
Investors from around the world
100%
Projects completed on time
11 - 12%
Average annual return

Project awards

Get to know
our projects better

Services

What we take on

The complete real estate development cycle-from analysis to management.

Development and implementation
of the project

Full cycle development of residential, hotel, resort, and commercial complexes.

  • Land plot analysis and determination of optimal use
  • Concept development for specified objectives
  • Development of a financial model and investment logic
  • Calculation of the optimal number of units and infrastructure
  • Well – thought – out ergonomics and functionality of layouts
  • Formulation of technical specifications for architects and designers
  • Project management: deadlines, budget, stages
  • Construction support and implementation control
  • Preparation for sale, lease, or investment exit

A finished property with clear economics is not just a building, but a product ready for sale, lease, or investment exit.

Project
concept development

We create a project concept with financial justification for each decision.

  • Concept and project plan development
  • Financial modeling
  • Determination of optimal building density
  • Infrastructure design
  • Marketing and investment strategy
  • Preparation of technical specifications for all project participants
  • Strategy for attracting investors and buyers

A project that will sell – with verified figures and clear logic for investors.

Search for sites and disclosure
of property potential

We find sites for projects and help unlock the potential of existing facilities.

  • Selection of land plots for projects
  • Analysis of the potential of existing facilities
  • Development of a concept for optimal use
  • Modeling of reconstruction or adaptation
  • Updating business and marketing models
  • Developing services and operational solutions
  • Selecting management partners
  • Attracting investment for implementation

Assets that were previously idle or underperforming are now operating at maximum capacity.

Consulting
for investors

We help investors make informed decisions and avoid systemic errors.

  • Selection of projects for investment purposes
  • Analysis and verification of financial models
  • Assessment of marketing and legal risks
  • Comparative analysis of investment alternatives
  • Financial and strategic consulting
  • Support for foreign investors in purchasing real estate

Investment with verified risks – you know what you are getting into before you invest your money.

Project
support

We integrate ourselves into the project as a control center – coordinating the team, contractors, and marketing.

  • Project work with the customer’s team
  • Preparation of technical specifications for contractors
  • Conducting tenders and selecting contractors
  • Setting up and managing the marketing department
  • Organizing and optimizing the sales department
  • Participating in regular project working sessions

The project is moving according to plan – without your daily involvement in operations.

Marketing
turnkey

We build marketing as a system for attracting capital – not as a set of advertising tools.

Strategy and positioning:

  • Market and target audience analysis
  • Formulation of USP and investment logic
  • Strategy for attracting investors and buyers

Project branding:

  • Naming and brand concept
  • Mission, philosophy, and tone of voice
  • Logo and corporate identity

Packaging and digital:

  • Websites and landing pages for different segments
  • Presentations for investors and sales
  • Project marketing materials

Funnels and automation:

  • Building sales funnels
  • CRM, quizzes, forms, and analytics
  • Data-driven optimization

Lead generation and traffic:

  • Targeted and contextual advertising
  • Autofunnels and AI
  • Scaling based on actual KPIs

The flow of applications from target buyers and investors is not just coverage, but real leads.

Tell us about your
project

How we work

Five steps from idea
to result

Transparent process at every stage

1
Task Analysis

We study your site, goals, resources, and limitations. We determine which project will yield the best results.

3
Team and Technical Specifications

We form a project team and prepare technical specifications for architects, designers, and contractors.

5
Launch and Break - Even Point

We prepare the property for sale or rent. We launch marketing.

2
Concept and Financial Model

We study your site, goals, resources, and limitations. We determine which project will yield the best results.

4
Sales Management

We manage the project: we monitor deadlines, budget, and quality. We coordinate all participants.

1
Task Analysis
We study your site, goals, resources, and limitations. We determine which project will yield the best results.
2
Concept and Financial Model
We study your site, goals, resources, and limitations. We determine which project will yield the best results.
3
Team and Technical Specifications
We form a project team and prepare technical specifications for architects, designers, and contractors.
4
Sales Management
We manage the project: we monitor deadlines, budget, and quality. We coordinate all participants.
5
Launch and Break-Even Point

We prepare the property for sale or rent. We launch marketing.

About the company

About Sunny Holding

Sunny Holding is an international investment and development holding company with 14 years of experience.

12+ completed projects in 7 countries: Indonesia, Thailand, Portugal, Costa Rica, Georgia, Moldova, Romania. Over 1 million square meters of completed projects.

1
What sets us apart

We take on the entire project: concept, construction, launch. We are responsible for the result, not just the process. One partner instead of a dozen contractors.

2
What this gives the customer
  • Clear project economics at every stage
  • Controlled risks and transparent processes
  • Time savings – we coordinate all participants
  • Proven solutions instead of costly experiments
3
Our philosophy

For us, every project is a path of conscious creation. We create spaces that harmoniously combine financial results, thoughtful design, and quality of life.

We don’t just build objects – we create communities: with natural products, opportunities for relocation, conditions for relaxation, and life in harmony with nature. Our goal is to create cities of the future where our team, investors, and guests can live.

Conscious design is not just about aesthetics. It’s about reducing operating costs, increasing the life of a property, and achieving higher repeat bookings.

4
Our mission

Making people happy and providing opportunities to improve their lives.

Igor Grosu

Co - founder

Viktoria Halitskaya

Co - founder

An international team of professionals with experience in implementing projects in 7 countries

Sunny Holding is a team of professionals from large international corporations: architects, engineers, marketers, and project managers united by common values. Every decision must be justified – aesthetically, financially, and operationally.

Long – term relationships with clients are based on mutual respect and trust. The quality of construction and service is the foundation of our reputation.

Partnership with leading management companies

Sunny Holding projects are managed by professional partner operators-leading management companies with international experience.

This experience allows us to make development decisions that are backed up by real-world experience, not just theory:

Design facilities with actual operation in mind
Understand which decisions affect profitability
Build relationships with management companies at the concept stage

What sets our projects apart

Harmony with nature

We preserve the uniqueness of each place and strive for sustainable development.

Integration into the landscape

The projects blend seamlessly into the surrounding environment and local culture.

Reliability and durability

Technologies adapted to the local climate

Well - thought - out ergonomics

Functional layouts where every detail is in the right place.

Geography

Project geography
- 7 countries

Over 1 million m² of projects completed worldwide
Indonesia (Bali)

The heart of our conceptual projects. A developed investment direction with stable returns.

Thailand (Phuket)

A strong investment hub. This is where our flagship project, Sunny Moon, is being implemented.

Portugal

New investment direction. Coming soon.

Costa Rica

New direction in Latin America. Several projects in development. Coming soon.

Georgia
Moldova
Romania